With the growing social media trends, marketing is another term that is growing too fast for both small publishers and large businesses.
If you’re a blogger or publisher, you should know how important it is to plan your Twitter strategies because Twitter works well if you want to get traffic. Even other social networks like Facebook and Delicious don’t get as much exposure as Twitter.
Social media is the biggest industry in which bloggers work, otherwise there will be no hope for blogging and startups. Social networks are useful in every way, they increase conversions for businesses and bring traffic for publishers, helping them make money.
So, do you want to lead? Are you ready to increase your social media referral traffic from Twitter?
A complete guide of strategies and tools to make Twitter marketing simple and effective.
Why do you need Twitter marketing?
Why would you waste time on something that doesn’t help you?
Twitter marketing, why do I need it?
There are millions, trillions or even more bloggers on Earth. The niche of the blog you are using is not special, is it?
So, to make your blog stand out among these billions of blogs and rank higher, you need marketing strategies. Twitter marketing is the single most important one.
Because either you’re running an online business and you need to increase sales, or you need to improve your conversion rate. Or you are a publisher or a blogger who has a blog and needs to be known.
What is your current Twitter marketing strategy?
So what are you actually doing with your Twitter account right now.
You can also click your answer in the comments section.
You must have an official Twitter account for your blog or business. Please do not damage personal and professional accounts.
Another thing you should do is tweet your landing pages or new blog posts one, two or more times with different text. If you want to benefit from Twitter, you need to do extraordinary things with Twitter.
Effective Twitter Marketing – How to do it?
Your Twitter marketing plans must be effective enough or they will be useless.
So here is a list of things we need to learn to do.
- Twitter account management
- Twitter Marketing Tools
- Link promotion
- Attract followers and start a conversation
Twitter account management
You can have one Twitter account or two or more than two. So how do you manage more than two Twitter accounts at the same time?
Managing Twitter accounts is not an easy task, and if you are an experienced Twitter user, then you should know how difficult it is to keep all accounts up to date and manage them well.
Mac Users:
I recommend the official Twitter app for Mac which allows you to manage different Twitter accounts at the same time and also notifies you of mentions, DMs and other things.
Windows users:
If you’re on Windows, I would recommend Tweetdeck for Windows , which has a great interface and functionality to manage all of your Twitter accounts.
You should read all the mentions I think you’ve already made. You must respond to every mention. This helps you keep users interested in your content.
Free Twitter Marketing Tools
Obviously, you wouldn’t want to pay for apps and tools that even free programs can do. If you want to use premium marketing tools, go to Tweet Adder.
One of the best apps available for both Mac and Windows, Tweet Adder allows you to manage as many Twitter accounts as you like. Tweet Adder is fully automated so there is nothing better than this if you are willing to pay for it.
Most of us don’t like to spend money on such things. We have many Web 2.0 applications that help us automate our Twitter accounts.
Have you heard of the Twitter feed?
This is a web application designed to automatically tweet to all your Twitter accounts when you post new content on your blog.
Not only Twitter, it also distributes your content on LinkedIn and Facebook. And for this you do not need to do anything, it is fully automated.
To manage your subscribers, there are again many web applications for this. You should have as many followers as possible, although there are exceptions to this statement.
Never try to get irrelevant followers on Twitter.
By irrelevant followers, I mean Twitter users who are not related to your niche or topic. Because having them on your subscriber list will not benefit you in any way.
Irrelevant subscribers will never click on your links because your topic is not relevant to them. So, try to attract targeted subscribers who are lower in the niche of your blog or website.
If you already have a group of followers who do nothing but +1 to your list of followers, you should unfollow them if you want
If you want to do something like signing up a bunch of people in a particular niche, there are again a number of apps for that. If your Twitter account is new, you should bulk follow users in your niche.
And, to get the most out of your Twitter promotion, you should use One-Click Tweet Links . Every time someone clicks on this link, they are automatically redirected to create a new tweet with your link.
Link promotion – a simple and effective way
Link building is the most important part of marketing your business or blog on Twitter. The link can be your affiliate link, or a landing page, or your blog post that you are targeting to increase traffic.
Affiliate marketers use Twitter to drive traffic to their affiliate links and they also get a lot of sales from it. But only those who promote links on Twitter in an effective and efficient way succeed.
If you blog and want to drive simple traffic from twitter, use the Tweetily WordPress plugin. This is the only WordPress plugin that directly boosts your twitter traffic with automatic tweets.
It automatically publishes all your posts, including old ones, and helps you get direct referral traffic from twitter. You can do the same with your business blogs.
After using this plugin, I get about 50 visits a day, with only 250 subscribers.
So, I recommend you to use the plugin. Look, I only have 250 subscribers, if you have thousands of subscribers, it will give much better results.
Do you know Triberra?
Triberr is a web-based social sharing app for Twitter, Facebook and LinkedIn. Most people don’t know about this site yet, but it’s very useful for those who want to get more information through their social profiles.
The Triberr system is based on cross-promotion of articles, just like you promote mine and I promote yours. It’s simple and effective.
You can get many tweets to your posts with Triberr. But you also need to share the posts of others.
Interaction with your followers – the easy way
There is nothing better than engaging your Twitter followers with your content.
Once any of your followers respond to your original tweet about your blog post, you should answer a few diplomatic questions related to your tweet with gratitude.
Keep attracting your followers in this way or in your own way. This will help diversify your content among your followers.
So, how to actually engage your subscribers with your content. This is not an easy task.
The easiest way to get started is by mentioning the people associated with your link.
So, if my link is related to a Facebook tutorial or a Facebook trick, then most likely I would like to mention my link to all of Facebook. In truth, this strategy works most of the time and helps you increase your reach.
Another most effective strategy is to create controversial content and share it on Twitter.
Quick links
- How to Use Twitter for Tourism Marketing
Using Twitter for Healthcare Marketing- How to Effectively Promote Your Non-Profit on Twitter
- How to get 1,000 YouTube Subscribers
Conclusion
Twitter is a heavy site with a lot of users. It’s not that hard to go viral on Twitter, although it’s not easy either.
What you need to do is use the above mentioned strategies and tools and you will definitely get better results.